Bachelor in Multimedia Arts
The Bachelor of Multimedia Arts (BMMA) program aligns itself to the rapid convergence of media technologies and practices by developing conceptual, technical,aesthetic, and professional competencies for effective, critical and innovative story telling across a range or combination of media forms for various purposes. I t recognizes that digital media collapse different modes of expression and communication net works that allows for an inter face of the local and global, the national and transnational.
The BMMA program is designed to respond to the requirement in the discipline for graduates to be familiar to a wide range of media forms; and to provide the theoretical foundations and practical experience to develop skills in creative storytelling and expression for various purposes and contexts. The program aims to create competent digital artists and communicators capable of disseminating a national idiom whereby Philippine cultural contexts,identities, and formations are articulated in global discourse.